Ever came across this saying…
“There are no new ideas, what’s new is how you pick up an old idea and make it appear new to the masses”
~ Audre Lorde
Believe me….every time I think of writing on a topic that struck me last night, I already see a plethora of content on the same as soon as I login in the morning!!
To sum up….
If we enjoy the fruits of digitalization, we must also sometimes bite on the seeds in between. Let’s use those seeds to sow the same fruits in a fresh way that represents our style when consumed.
Internet is full of health topics; everyone is talking about diseases, treatment, tips, tricks, etc. So how can you make your content unique that reflects your own ideas?
I am sharing with you the secret tips that I always try to use in my writings; tricks that can highlight your brand with interesting health topics to discuss.
8 Ways to Get Interesting Health Topics to Discuss on your Blog
1. Share Your Journey
This is one topic no one can copy in the world of internet, and is especially useful for beginners. Use your personal stories related to your field of work and share them on your blogs.
This will not only help in creating unique content, rather will connect your audience to your health brand. Sharing your journey is the best hack to create an emotional impact on the audience which is of utmost importance in the healthcare industry.
You can also share your product or service journey as to why you felt the need to introduce them to your business.
2. Healthcare News
During the pandemic, the entire world was looking forward to the healthcare news. That’s how the dying trend of updated healthcare news sprung back to life.
Also Read: 5 Healthcare Marketing Trends of 2022
Earlier, only sick people wanted to read medical news, but now, everyone has the habit of becoming aware of their surroundings, health, and fitness trends. Make use of this and update your blogs regularly with trending health news.
You can pick up the current topics from:
- “What’s hot news” from Google Trends
- Quora
Make sure to validate your content before posting.
3. Share your Fellow Blogger
Sharing the same community, you might come across certain blog pages/bloggers that you like. Take a step forward and correlate the fellow blogger’s pages in your blog post and tag them.
They might return the favor and use your content on their blogs and tag you. Tagging them on other social media platforms can get you their audience attention too.
Later on, when you develop connections, you can share other interesting health topics to discuss on your blogs together.
Like this one from Intermountain Healthcare:
4. Seasonal Blog Post
Another method to stay up-to-date with your audience and find interesting health topics to discuss is to navigate through the trending topics of the season.
Not only the natural seasons of summer, winter, autumn, and spring; you can create content on topics related to the festive season, and the holiday season (for kids).
Track cultural events, health days, food days, etc. on your local calendar and create your content accordingly. Not just blogs, your social media can also revolve around tips to maintain health around the season.
Like this example:
5. Create Content from stories
Did you just organize a contest, poll, or quiz on your social media that sparked numerous responses from your customers?
Use those responses, play around with a little bit of your commentary, tweak some fun pictures and Viola, your fresh blog post is ready to view.
Not only such blog posts will generate audience interest, rather sharing their results in a fun way will motivate them to participate in your further contests. This will
- Enhance your social media engagement
- Improve footfall on blog posts
Now, that’s a perfect example of “Kill Two birds with One Stone”.
6. Invite a Guest Blogger
Sometimes, an interesting health topic to discuss can come from the opposite direction.
It can get exhausting for you to continuously search for new topics, but a guest blogger can have the post ready in a matter of a few hours. An extra mind and pair or extra 5 fingers can do magic for your page in times of need.
Another advantage of sharing your blog with a guest blogger is the additional reach.
7. Travel and Health
This is one topic that never ceases to fascinate the audience. If you are a born traveler tied up in the healthcare sector, then your blog gives you the perfect opportunity for you to combine the two.
Sharing your travel stories, the food you ate (vegan, gluten-free, or more healthy options) on your travels, the medicines you took, preventive measures you took, etc. can be interesting topics to discuss with an audience tied up by illnesses, but with a dream to travel.
Your blog can be an inspirational story for the people who think that travel life ceases with diseases.
8. FAQs, Myths, and Misconceptions Busted
“Getting a Covid Vaccination guarantee that you will never catch Covid”.
Is it a myth or a fact?
How about you take on a role of a “MythBuster” or a “FactFinder”?
Internet is full of such myths. Pick an interesting topic that you have heard about in many cultures and discuss them on your blog giving the right answers to the people looking for it.
You can take creative support from polls, bust my myth, etc. and write a communicative blog post.
With the recent rise in the state of the doubt after the pandemic, you will find numerous myths and facts to be clarified. Include a FAQ in your post to answer all types of questions arising around that myth.
Sshh… My personal secret tips to get interesting health topics to discuss
Want to know how I find interesting health topics to discuss? Let me give you my 3 secret tools from my gear-kit:
Buzzsumo
Buzzsumo helps me to know the popular health topics surging on social media and write my post accordingly. The tool will directly show the topics that people want to discuss.
Keywords Everywhere
This tool not only helps in finding interesting health topics to discuss, but also enriches me with the keywords I can use in my blog post. This chrome extension tool can also provide you with long-tail keywords.
Answer the Public
This has become my recent favorite tool as it tells me what people are asking these days for a particular keyword and then guides my blog post with FAQs. Watch this video to know on how to use this tool!
Take My Ideas Home
Writing a blog post is not easy. Finding an interesting health topic to discuss is equally tough. Even after all the research, sometimes the topic fails to form a connection with your audience.
But rather than getting disheartened, I have learned from my mistakes and re-wrote the same topic with a fresh outlook and a trendy twist.
Insider tip: Using a personal touch always helps in the healthcare field.
If you are still confused and looking for topics, keywords, and quality content for your blog, let Writerena give your blog page a new spin with its original and innovative writing styles. Explore our Writing Services NOW!
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Thanks , this is really very informative and detailed article
Thank you 🙂
Incorporating mindfulness into my daily routine has truly transformed my approach to health and well-being. It’s fascinating how redirecting our attention to the present moment can alleviate stress, boost mental clarity, and even positively impact physical health. I started with just a few minutes of meditation each day, gradually extending it as I felt more comfortable. Not only has this practice helped me manage anxiety, but it has also improved my sleep quality and overall outlook on life. It’s incredible how such a simple yet profound practice can create a ripple effect of positivity. Remember, your journey to better health begins from within – with a calm and focused mind.