5 Benefits of Content Writing Career to Know Today

Should you pursue a career in content writing?

Students today consider a career beyond the traditional jobs of doctors, engineers, lawyers, and CA. And content writing is one of the top choice!

So, it’s IMPORTANT to know the future of content writing in India. Is ‘content writing career’ good for you?

Today, let’s discuss the benefits of content writing and see what conclusion we reach.

What Studies Reveal about Content Writing Career?

SEMrush, the online content marketing platform, conducted a study for digital marketing job trends in the world’s leading nations, including India. They wanted to know the most searched digital marketing jobs in different countries.

Any guess for the results? Well, here’s what they found:

Isn’t that amazing? This reflects the popularity of content writing jobs in India. Here’s something crazier:

Those were the stats!

But what you do when you want quick access to any information? You Google it, right?

And who gives that information? THE CONTENT WRITERS! Had they not published the content, you would not have access to it.

Bottom line?

Now, let’s talk about the benefits of a content writing career, a content writer’s career ladder, and a content writer’s salary in India.

 First, let’s see…

What do you need for a Content Writing Career?

Content writing is creating content (online/offline) for utilisation by the masses. Thus, it’s a skill-based career and you don’t need a specific degree to seek it.

Read: Understand What is Content Writing Before you Regret

A degree in journalism, English, creative writing or Mass communication might give you a competitive edge, but any graduate who has the art of expressing his thoughts in words can become a successful content writer. You can start your content writing career right away and work on your skills along the path. 

Read: What are the essential skills each content writer should have?

Different Opportunities for Content Writers

You can write content for websites, blogs, magazines, newspapers, stories, articles, training modules, social media, etc. Thus, you can aim for a content writing career as a: 

Web content writer

A web content writer writes for the company’s websites. A brief introduction about the company, how it works, information about its team members, customer testimonials, blogs/articles, emails and so on.

Copywriter

Copywriting is writing promotional and advertising materials. As a copywriter, you will write for the company’s brochures, billboards, catalogs, advertisements, etc.

Creative Content Writer and Editor

Publishing houses hire creative content writers and editors. They write current news, blogs/articles on trending topics, reviews and more. Further, you create content for letters of recommendation, resumes, application essays, scholarship letters, etc. Strong communication skills are the key to this role.

Content Writer for Marketing

This involves writing and coordinating content for newsletters, blogs, testimonials, email templates, corporate reports, presentations, and social media channels like Facebook, Twitter, Instagram, LinkedIn, Quora, etc.

Blogger

You can curate content for other company’s blogs or start your own website for sharing your knowledge and expertise on a particular topic. With time, you will build a network of people who respect and love your ideas, trust your content and invest in the products you promote through your blog.

Read: How to Start your Own Blog for Success?

Script Writer

With videos gaining an upper hand in the content consumed, this is one of the most profitable content writing jobs. You will write content for the videos across multiple platforms.

Benefits of Content Writing – Content Writers’ Salary in India

Besides content writing and future prospects, it’s also crucial to know how much you can earn as a content writer in India.

The average salary of a Content Writer is INR 15, 542 per month in India.

This salary is based on 17,794 salaries submitted by content writer employees and users to Indeed, the #1 job site in the world, and the data collected from job advertisements on Indeed in the past 36 months.

However, the content writing industry is now booming and the employers are raising the salary of content writers to INR 20, 000 – 25, 000 per month.

But that’s not the limit. The worth of your words as a content writer can’t be measured in a few cents. So, if you wish to make it big with a content writing career, freelancing is the best option for you.

As a freelancer, you won’t tie up with one organisation. You can simultaneously work with multiple keeping your pockets full and happy all the time, the best benefit of a content writing career.

Read: How to Start Freelance Writing with No Experience In India?

Benefits of content writing as a freelancer:

• Work from any place, any time
• Earn more than an ordinary corporate job
• Exposure to diversity. You end up knowing a lot about various subjects/niche with your research and writing
• Give quality time to your family

Takeaway on Benefits of Content Writing Career

Finally, we can conclude the following BENEFITS of content writing career:

However, like other streams, success in a content writing career also depends on your skills and hard work. The more you put in, the better results you’ll get.

So, are you ready to build your career in content writing? Acquire the skills with this course: